In this video course, I teach you how art direction can connect customers with product and website designs and keep people engaged. I show you how art direction can improve someone’s experience and maintain brand values and design principles by connecting marketing and products.
This new video course, by the author of Hardboiled Web Design and Transcending CSS, is for web designers and developers who want to understand art direction and how to make digital products and websites better.
To help me describe how to art-direct designs for products and websites, I made Wheel Man—an app for booking a fast car and a getaway driver—plus a companion website, full of advice on how to ensure you get away clean..
Get 30+ highly original, responsive HTML and CSS examples from the eBook included with this video course.
Buy this video course and get the forthcoming ebook free
This new book, by the author of Hardboiled Web Design and Transcending CSS, is for web designers and developers who want to understand art direction and how to make digital products and websites better for businesses and their customers.
My name’s Andy Clarke and I’m a well-known website designer, consultant, speaker, and writer on art direction and design for products and websites. For 20 years I’ve helped businesses improve their website and product designs. I’ve written three popular books on website design and development and am a popular speaker at industry events world-wide.
Now, with ‘Art Direction for the Web,’ Andy provides a framework for harnessing the web’s potential. With historical context and real-life examples, Andy inspires each of us to be more purposeful about the choices we make. And true to form, he follows up all that inspiration with demos and the practical knowledge needed to see our ideas manifest online.