We work with words as often as images and for this project we edited, organised and wrote copy for Lewa House, simplifying the site’s content and flattening its structure so that most information and the ‘calls to action’ are presented on a single page.
It’s impossible to predict what size of screen or type of device — smartphone, tablet, desktop or laptop computer — people will use to view a website. That’s why it’s important to design a site that’s ‘responsive.’ We start with the smallest screens first, creating the ‘atmosphere’ of a design — colour, typography and texture — as these aspects transcend layout across all screen sizes. When it makes sense for the presentation of a site’s content, we introduce layout and make changes to other facets of the design when screen sizes are larger. This helps to create a complete design that feels ‘at home’ on any device a person chooses to use to view it.