Nano technology will be huge

iPod nano. It plays music, don't you know.

Apple Store San Francisco…

Malarkey: I'm trying to decide between an iPod and a nano. Do you have a 4Gb nano in stock?

Apple Eddie: No way. Sorry man, they're like, hot right now. We could be waiting like days for those.

Malarkey: Bugger!

Apple Eddie: Bugger? Where you from man?

Malarkey: The UK. The closest place you might know is Manchester.

Apple Eddie: Manchester? Cool! I like dig the music there man! Wait, I have something for you...

(Apple Eddie disappears and comes back five minutes later with a 4Gb white nano. It's 'refresh' stock, brand new but the packaging has been opened so they can't sell it as new. He offers Malarkey a 10% discount off the usual $249 and puts it in his hand. At that moment, two more Apple Store employees rush over.)

Apple Jonathon: Is that a 4Gb? Where d'ya get that? Are you buying it because if you're not, I am!

Apple JayJay: (To Apple Jonathon) No waaay man, I've been waiting for one of those. (To Malarkey) Are you going to buy that?

(Malarkey slips away unnoticed with nano in hand while the Apple guys continue to bicker.

So now I too have an iPod nano! I know, I'm a sucker for marketing, but it's the coolest thing. All the hype was justified.

And I've just discovered something really cool. It plays music too!


  1. #1 On September 15, 2005 07:55 PM luxuryluke said:

    Bought one minutes after launch for the lady.
    Loves it.
    All smiles.
    TOTALLY worth it.

    "Do it!"

  2. #2 On September 15, 2005 07:57 PM RubberDuck said:

    Now I am reeeeaaaaaaallllllllllly jealous! Git ;-)

    Woohoo I'm first!

  3. #3 On September 15, 2005 08:06 PM Phil Sherry said:

    We have them in Sweden, too. Bling Bling

  4. #4 On September 15, 2005 08:32 PM GMS said:

    I didn't even know what an ipod nano was when I read this (sorry i live in a very, very small dark place and my ears are full of mash) so i just Googled it and they really do seem to be very good indeed.

    You own one of these? Nice work fella.

  5. #5 On September 15, 2005 09:51 PM Matt Robin said:

    I've just realised why 'envy' is a four-letter word! :)

    Nice one Andy - you jammy bastard! (Sorry, run a delete line through 'bastard' - I've just been posting on bigbad Oxton's site...and the after effect is to forget my manners....slightly!)

    You are officially the first person I know of (but don't really know at all well) who has one of those Nano!
    On the day it was launched - I sent a link to the Mac website to all my colleagues on internal mail...but I don't think they noticed much...(I'm just too geeky!)

    Ooooh - it does music too? Fantastic!

    I like the way you left the Mac Sales staff bickering among themselves...I can just picture that somehow (but I won't elaborate on how I imagine that scenario potentially unfolding!)

  6. #6 On September 15, 2005 10:41 PM Andy Saxton said:

    I have an iPod Photo and I can't help but draw comparisons to the mobile phone-esq transformation that is happening over at Apple.

    I remember having the newest (read: smaller) phone and laughing at the old, out of touch, tweed jacket wearing guy that still had a "Nokia Brick". How I laughed when I was on technologies "bleeding edge" .

    How the tide has turned, Oh what a cruel hand fate deals!

    On a lighter note though, I have managed to persuade the owners of a site I am building at the moment to give away an iPod Nano as a prize to anyone who can answer a few simple questions (answers are all on the affore mentioned site) and is willing to give feedback on the design and usability of the new site.

    So I will manage to get my grubby little hands on one in the near future even if it's only for a shot while.

  7. #7 On September 15, 2005 11:59 PM Craig C. said:

    I got to play with a nano the day after they were available (a friend bought TWO). I think my favorite feature is the faint clicking sound it makes as you "rotate" the wheel. While it seems superfluous (the illusion of movable parts) it's actually a very nice usability enhancement, giving subtle feedback to let you know something is happening when it may not otherwise be apparent. I spent a good five minutes needlessly scrolling through menus in childlike glee.

    See you in Cupertino.

  8. #8 On September 16, 2005 12:02 AM Ben Ward said:

    I wish I had the spare cash to indulge in a second iPod. The very idea that I could pick up my trusty 20Gig 4G for the longer trips down to London, whilst instead grabbing a super-sweet Nano for the walk to the shops is, to be too honest, somewhat arousing.

    However, only if my current iPod breaks down and London is moved up north to where the shops are will a Nano really make sense for me. As gorgeous a piece of engineering it is, and as nice the wry smile it brings as you see it blow away the competition in Apples launch show it may be, I just can't justify it. Arse.

  9. #9 On September 16, 2005 12:32 AM Malarkey said:

    @ Matt Robin:

    "I've just been posting on bigbad Oxton's site...and the after effect is to forget my manners".

    Funny... bad and manners in the same sentence. Are you saying that my good friend Oxton looks like Buster Bloodvessel? :)

    @ Craig: Wow! I wasn't aware you were going to be in Cupertino, it will be great to see you again!

  10. #10 On September 16, 2005 01:02 AM Craig C. said:

    Yep, I shall be attending. Will you let me scroll your nano?

    I'm really looking forward to your one-man CSS Iron Chef episode.

  11. #11 On September 16, 2005 01:15 AM Matt Robin said:

    Andy: Indeed! ;D

  12. #12 On September 16, 2005 09:16 AM Ian Lloyd said:

    Craig - that is one fine chat-up line: "Will you let me scroll your nano?" :-D

  13. #13 On September 16, 2005 01:55 PM Pete Smith said:

    Nano is the buzz word Andy,

    All the lads in your office to chuckly when I said you've got a Nano one.

    They got their wires crossed thinking I was talking about something else!!!

  14. #14 On September 16, 2005 02:37 PM goodwitch said:

    sounds like the apple boys were starstruck...i can see them elbowing each other and saying..."Is that Paul Weller of the Jam?"

  15. #15 On September 16, 2005 05:55 PM Matt Robin said:

    Ian: Not to be misheard with, "Let me scroll your Nanny,"

    ....(Which might NOT go down too well!) :D

  16. #16 On September 17, 2005 09:31 AM Justin Ko said:

    Your a lucky man.