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Video: Karl Gerstner inspired web design

In this new video, I discuss the influential Swiss graphic designer Karl Gerstner’s work. I love Gerstner’s mastery of grid and how he used them to create consistent yet creative layouts.

Swiss artist and typographer Karl Gerstner was one of the first designers to exploit the creative flexibility of using grids, and it’s the compound grid Gerstner designed in 1962 for Capital magazine has become one of his best-known creations. He called it a “mobile grid”—although it’s not the type of mobile you and I are used to.

Watch on YouTube:
https://youtu.be/i37_hN1Rd48

September 25, 2024 • Andy Clarke • Videos
My new book

Standout Designs for theWeb

I’ll show you how to uncover a company’s story, develop a distinctive visual language, and combine colour, typography, and layout to create designs that people remember.

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I’m Andy Clarke. I’ve spent over thirty years helping clients create memorable websites. I’m also the author of five books on web design.

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Standout Designs for theWeb

Drawing on over thirty years of experience, I’ll show you how to uncover a company’s story, develop a distinctive visual language, and combine colour, typography, imagery, and layout to create designs that people recognise and remember.

Find out more
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Layout ❤︎

Free compound grid and modular grid layout generators, plus a set of HTML/CSS layout templates you can call on to make more interesting layouts, available to buy.

Go to Layout ❤︎