Fabulous website design for fascinating people

For seventeen years, household brand names, charities, government organisations and businesses, large and small, have trusted us to design their visual identities, websites and other digital applications.

We help our clients to plan and develop their digital design strategies. We then use an agile and highly collaborative process to designing websites and applications that people love to visit and use.

  • Creatively responsive websites
  • User friendly design
  • Art-direction
  • Content creation
  • Front-end development

Design for WWF UK Fundraising

For the past few months, we’ve been working alongside the in-house team at WWF UK to redesign their critically important fundraising pages. Over a six week period, we designed signature pages that are visually engaging and improve a supporter’s experience with better content and a smoother payment process. WWF UK also adopted our web design manual as their own ‘Bamboo,’ helping WWF’s other designers maintain consistency across projects.

You can read more in our in-depth WWF UK Fundraising article. If you’d like to find out about how working with a design manual pattern library can help you achieve better design consistency, get in touch.

Design for STEM Learning

The National STEM Centre and Science Learning Network websites provided complementary services. We created a new design that brings both entities together to form a single service offering. Several signature pages give its design the feel of a magazine.

You can read more in our in-depth STEM Learning article.

Designing colour themes for WWF UK

We’re currently working on redesigning WWF UK’s adoption and donation pages. There are fourteen species for people to adopt and to help bring the design to life, we designed a palette of colours and tints for each species. We’ll use these in subtle ways across the redesigned pages.

Redrawing the Lock Stock logo mark

Lock Stock self storage is a well-known and highly recognisable North Wales brand. Keeping this recognition in mind, we refreshed their logo mark by making its colours more natural and changing the typeface from Helvetica to Frutiger. Left: The previous version of their logo. Right: Our redrawn Lock Stock logo.

Full Fat Things biscuit logo mark

Everyone loves a good biscuit—that’s the British type, not the American—so when we decided on high calorie, no compromise, full fat ‘things’ for Full Fat Things, biscuits were the simple choice for their new logomark. We were inspired by classic ‘from the tin’ biscuit designs.

Website design for Honey

Honey are an award-winning branding agency whose clients include Tesco, Gatwick Airport and Harrods. They asked us to design their website and we delivered responsive website templates ready for integration by their developers.

Redrawing the Triple Science Support Program logo mark

For STEM Learning, we redrew their Triple Science Support Program logo mark according to branding style guidelines. Left: The previous version of their logo. Right: Our redrawn Triple Science Support Program logo mark.

New rules for STEM Learning logos

Over several years, the National STEM Centre and National Science Learning Network had commissioned seven logo designs. We brought those logos together as part of the STEM Learning family. We developed a set of rules for the use of colour and style and we designed a grid on which all re-imagined STEM Learning logos are now based. Left–right: The grid, STEM Learning, Triple Sciences Network.

Website design for Internazionale

Designing for editorial and news content is one of our favourite design challenges and we worked with our good friend Mark Porter of Mark Porter Associates to design the website for Italian magazine Internazionale.

Logo mark design for Bevan Rose

When corporate law practice Bevan Rose described the complexity of their work for their clients, we were reminded of the skill needed to produce fine detailed marquetry, so we experimented with a series of marquetry inspired logo marks for their new visual identity.

Full Fat Things coaster designs

Drupal developers Full Fat Things sponsored coffee stops at a major Drupal conference, so we designed two coasters and arranged letterpress printing for them. Our coaster designs included their biscuit logo and the tagline we developed for them; “All Drupal, no half measures.”

Website design for Dagens Næringsliv (DN)

Designing for editorial and news content is one of our favourite design challenges and we worked with our good friend Mark Porter of Mark Porter Associates to design the website for Norwegian newspaper Dagens Næringsliv (DN.)

Website design for Houden Bags

Houden Bags curate and sell a collection of the best tech carry and accessories. They asked us to design a new visual identity and website templates for their company. We delivered branding assets plus static design visuals for key website pages.

Code Enigma’s logo mark tones

We decided to make Code Enigma’s logo mark from tones of a single colour, rather than use several colours as their previous mark had done. Giving them the ability to change colour made it possible to place their logo on different background colours and images.

Code Enigma’s logo mark colours

To maintain familiarity with Code Enigma’s previous logo mark, we reworked their colours and experimented with a dozen different combinations.

Logo design for Houden Bags

For our final logo design for Houden Bags, we paired the Azo Sans typeface by Rui Abreu with a motif that represents both stitching and a zip. We also designed stationery and website templates to integrate with their online store.

Houden Bags’ logo mark designs

We experimented with dozens of logo mark ideas before settling on one representing both stitching and zips on the bags that Houden Bags sell. The motif can be used in sizes ranging from tiny icons to the labels Houden attach to bags. (Download the brand guidelines we designed for them.)

Website design for Canopy Creations

Canopy Creations handcraft luxury tree houses, tree top adventures, playhouses and bespoke wooden structures. They asked us to design and develop a website to promote their business.

Rejected logo concept for the National Science Learning Centre

REJECTED CONCEPT: After several experiments to bring The National Science Learning Centre’s photographic logo marks in line with our new branding style guidelines, we presented a refined, but ultimately rejected, concept.

Colour logo mark concept for the National Science Learning Centre

EXPERIMENTAL CONCEPT: The National Science Learning Centre’s photographic logo marks were the most difficult to bring in line with our new branding style guidelines. This experiment attempted to bring together four of their motifs—gear, shell, seed and atoms—into one circle using STEM Learning’s four brand colours.

Black and white logo mark concept for the National Science Learning Centre

EXPERIMENTAL CONCEPT: The National Science Learning Centre’s photographic logo marks were the most difficult to bring inline with our new branding style guidelines. This experiment attempted to bring together four of their motifs—gear, shell, seed and atoms—into one circle using shades and solid greys.

Web design guide for STEM Learning

Creating a web design style guide and pattern library was a large part of our work with STEM Learning. After making an inventory of their content, we first designed HTML elements, then common patterns and finally content/functionality modules for use when working on their new, responsive website.

Website design for Code Enigma

Code Enigma are a team of experienced Drupal developers whose clients include The Economist, ITV, Le Figaro and Wellcome Trust. They asked us to design a new visual identity and website templates for their company. We delivered branding assets and responsive HTML/CSS website templates, ready for integration by their developers.

Logo mark designs for The Environment Bank

Our dandelion clock design for the Environment Bank logo mark went through several iterations and dozens of potential options for each. We paired the final mark with Fontsmith’s ‘FS Lola Web’ typeface in bold, as it also has bags of personality.

Designing Code Enigma’ logo mark shapes

After experimenting with paper for Code Enigma’s logo mark, we made dozens of potential new ‘puzzle’ shapes before we found one with the right balance of positive and negative space.

Code Enigma’ logo mark is a puzzle

To redesign Code Enigma’s logo mark, we first explored its deconstructed shapes to determine the most pleasing new combination. Using shapes cut from cardboard was a simple way to create dozens of possible combinations.

Rudi Martinus van Dijk Foundation logo mark designs

Our design for the Rudi Martinus van Dijk Foundation logo mark was inspired by the orchestra that played an enormous part in composer Rudi Martinus van Dijk’s life. Our design for the foundation named after him included graphic elements made from Rudi’s own musical notations.

Website design for Evolve Beyond

Evolve Beyond’s Gabrielle Benefield needed to create a unified visual identity across all her activities. She wanted a brand that reflects her personality and that stands apart from her competitors. We created a series of illustrations of tools, workspaces and personal avatars that Gabrielle and her colleagues can use across their varied activities, all connected by a casual drawing style. We also delivered responsive HTML/CSS website templates, ready for integration by her developers.

Visual identity design for Evolve Beyond

Evolve Beyond’s Gabrielle Benefield needed to create a unified visual identity across all her activities. She wanted a brand that reflects her personality and that stands apart from her competitors. We created a series of illustrations of tools, workspaces and personal avatars that Gabrielle and her colleagues use across their varied activities, all connected by a casual drawing style.

Website design for Lewa House

There’s nothing that inspires us more than a good story and Sophie Macfarlane’s account of how she took over her grandparents’ conservation in Northern Kenya was one such story.

More designs

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Studio address

OpTIC, Ffordd William Morgan,
St. Asaph Business Park,
St. Asaph, Denbighshire, North Wales, LL17 0JD

(Here’s a map showing how to find our studio.)

Registered office

Eversleigh, Lon Capel, Gwaenysgor, Flintshire, North Wales, LL18 6EJ