Video of my ‘Counting stars: Creativity over predictability’ talk from Beyond Tellerrand in Berlin
Marc Thiele’s started posting videos from his excellent Beyond Tellerrand event in Berlin last month.
Marc Thiele’s started posting videos from his excellent Beyond Tellerrand event in Berlin last month.
I’m researching advertising successes for a new talk that I’m writing and of course that means PG Tips and their famous chimpanzees campaign that ran for 32 years from 1956 and within two years made PG the number one tea brand in Britain and kept them there for decades.
People are taking the piss out of you everyday. They butt into your life, take a cheap shot at you and then disappear. They leer at you from tall buildings and make you feel small. They make flippant comments from buses that imply you're not sexy enough and that all the fun is happening somewhere else. They are on TV making your girlfriend feel inadequate. They have access to the most sophisticated technology the world has ever seen and they bully you with it. They are The Advertisers and they are laughing at you.
Something tells me that Jeremy will approve of this.
Jeremy pointed me to this. I supppose he likes it because it fits his dislike of advertising. I like it because it fit my dislike of awards.
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