Over 8,000,000 Transit vans have been sold, making it the third best-selling van of all time.
Over 8,000,000 Transit vans have been sold, making it the third best-selling van of all time.
Born in Washington, D.C, Paula Scher is an American graphic designer, painter and educator. In 1991, she became the first female principal at design firm Pentagram. Inspired by Russian constructivism, Scher incorporated outmoded typefaces into her distinctive typographic style for work including advertising, books, brand identities, and packaging. She is well-known for identity work including The Museum of Modern Art (MoMA,) The Metropolitan Opera, New York City Ballet, and the Windows 8 logo for Microsoft.
“The goal of design is to raise the expectation of what design can be.”
—Paula Scher
Paula Scher is an American graphic designer, painter and educator and the first female principal at design firm Pentagram. She is well-known for her distinctive typographic style.